🔊 The T-Shirt Test


THRIVING IN CHAOS, BY VICTORIA PREW The T-Shirt Test: Is Your Brand So Good People Would Wear It? Read time: 1.5 minutes Happy Monday friends 👋 Here’s a thought: Is your brand so powerful, so loved, that people would wear it on a t-shirt? It’s a simple test, but a metaphor that speaks volumes. A t-shirt isn’t just fabric—it’s a statement. When someone chooses to wear your brand, they’re saying they believe in your vision, they resonate with your mission, and they’re proud to represent what...