Victoria Prew is an award-winning entrepreneur and CEO who has raised over $10M in venture capital funding (when 2% of VC goes to female founders), scaling tech-first marketplace HURR to become a UK revenue leader.
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🔊 The T-Shirt Test
Published about 2 months ago • 2 min read
THRIVING IN CHAOS, BY VICTORIA PREW The T-Shirt Test: Is Your Brand So Good People Would Wear It? Read time: 1.5 minutes Happy Monday friends 👋 Here’s a thought: Is your brand so powerful, so loved, that people would wear it on a t-shirt? It’s a simple test, but a metaphor that speaks volumes. A t-shirt isn’t just fabric—it’s a statement. When someone chooses to wear your brand, they’re saying they believe in your vision, they resonate with your mission, and they’re proud to represent what...
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